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The Yoast SEO Plugin

To help with the process of adding SEO optimisation to the site we have added a plugin called Yoast.

Through WordPress you can access the plugin at the bottom of each page or post.

Within the plugin you can add:

  • Focus Keywords – Pick the main keyword or key-phrase that the post/page is about.
  • SEO Title – Is the overall label for the content of a page. The length of what Google displays does change – at the moment its between 48 to 62 characters.
  • Meta Description – Is often shown as the text under the title in a search result. It has to contain the keyword that was searched for by the user.

Guide Pages: